Magazine Cross-Platform Audience, 12 months to September 2018

Cross-Platform Audience is the number of Australians who have read or accessed individual magazine content via print, web or app.

Print
Digital
(web or app)
Total Cross-Platform Audience
(print, web or app)
Sep Sep Sep Sep Sep Sep
% change in
 Total Cross- Platform Audience
2017 2018 2017 2018 2017 2018
Publication Platforms ('000s) ('000s) ('000s) ('000s) ('000s) ('000s)
(unweighted)
50,020 50,377 50,020 50,377 50,020 50,377
(Popn '000)
20,011 20,390 20,011 20,390 20,011 20,390
TOTAL Magazines**   13,676 13,619 5,786 6,361 15,007 15,117 0.7%
4X4 Australia 4X4 print, 4X4 app, Which Car web 148 155   281   421  
Australian Geographic Aust Geo print, AG app, AG web 570 576 209 210 745 752 0.9%
Australian Gourmet Traveller Gourmet Traveller print, GT app, GT web 177 174 191 261 345 415 20.3%
Belle Belle print, Homes to Love web 101 102 121 186 222 289 30.2%
Better Homes & Gardens BH&G print, BH&G app, BH&G web 1,728 1,623 325 360 1,919 1,866 -2.8%
Cosmopolitan Cosmo print, Cosmo app, Cosmo web 254 269 318 400 543 625 15.1%
Donna Hay Donna Hay print, DH app, DH web 275 279 205 252 441 480 8.8%
Elle Elle print, Elle app, Elle web 165 130 212 292 367 406 10.6%
Frankie Frankie print, Frankie web 398 325 83 74 433 373 -13.9%
Girlfriend Girlfriend print, Girlfriend web 166 153 147 91 293 226 -22.9%
Good Health Good Health print, Now to Love web 223 256   1,017   1,260  
Harper's Bazaar Harper's print, Harper's web 111 152 172 228 277 369 33.2%
Healthy Food Guide Healthy Food Guide print, HFG web 129 224 139 139 257 343 33.5%
Home Beautiful Home Beaut. print, HB. app, HB web 316 322 80 117 383 425 11.0%
House & Garden H&G print, Homes to Love web 521 540 121 186 635 714 12.4%
Marie Claire Marie Claire print, MC app, MC web 269 267 125 110 378 363 -4.0%
Men's Fitness Men's Fitness print, Men's Fit web 134 112 116 140 232 245 5.6%
Men's Health Men's Health print, MH app, MH web 370 338 132 187 478 492 2.9%
Mother & Baby Mother & Baby print, Now to Love web 59 59
1,017
1,072
Motor Motor print, Motor app, Which Car web 138 149   276   404  
National Geographic NatGeo print, Nat G. app, Nat G. web 1,048 1,275 369 355 1,334 1,541 15.5%
New Idea* New Idea print, NI app, NI web 1,094 1,038 151 157 1,214 1,159 -4.5%
NW* NW print, NW app, Now to Love web 176 169 287 312 450 473 5.1%
OK* OK print, Now to Love web 146 167 287 301 430 460 7.0%
Open Road Open Road print, O.R app, O.R web 1,052 1,030 62 77 1,082 1,066 -1.5%
Reader's Digest Reader's Digest print, Reader's D. web 456 413 297 85 734 481 -34.5%
Real Living Real Living print, Homes to Love web 87 97 121 186 208 280 34.6%
Street Machine Street M. print, SM app, Which Car web 249 263
276
515
Super Food Ideas Super Food Ideas print, SFI app, SFI web 449 423 110 75 535 487 -9.0%
Take 5* Take 5 print, Now to Love web 498 500 287 301 751 764 1.7%
Taste.com.au Taste print, Taste app, Taste web 612 667 2,702 2,768 3,148 3,230 2.6%
That's Life* That's Life print, That's Life web 670 621 111 91 734 665 -9.4%
The Monthly The Monthly print, TM app, TM web 163 141 128 108 237 202 -14.8%
Time Magazine* Time print, Time web 340 329 202 159 524 469 -10.5%
TV Week* TV Week print, Now to Love web 429 405
301
686
Unique Cars UC print, UC app, TradeUniqueCars web 148 200 90 103 232 295 27.2%
Vogue Vogue print, Vog. app, Vog. web 342 370 223 235 522 559 7.1%
Wheels Wheels print, Wheels app, Which Car web 273 266
279
505
Who* Who print, Who app, Who web 311 303 55 75 361 360 -0.3%
Woman's Day* WD print, WD app, Now to Love web 1,282 1,246 288 307 1,505 1,507 0.1%
Women's Health Women's H .print, WH app, WH web 296 299 125 133 408 422 3.4%
Women's Weekly AWW print, AWW app, Now to Love web 1,479 1,539 906 1,021 2,273 2,450 7.8%

Print is average issue readership; digital is website visitation and app usage in an average 4 weeks, except for weekly titles which are in an average 7 days (denoted by*). ** TOTAL Magazines includes all magazines, including those with no website.