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Roy Morgan CEO Michele Levine and Social Scientist Dr. Ross Honeywill speak about Trust & Distrust at ABCTV's Qanda studio in Sydney - Thursday August 30, 2018

ALDI, Bunnings, Qantas and ABC the Most Trusted Brands in Australia

Since October last year Roy Morgan has asked more than 10,000 Australians to nominate brands they trust and brands they distrust, and why. Surveys are unprompted and open-ended. A Net Trust Score or NTS is calculated by subtracting a nominated brand’s distrust score from its trust score.
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Australian Millennials

We have got it all wrong on Millennials

They have been cast as experience-seeking, travel-loving, commitment-avoiding mortgage-dodgers who privilege lifestyle above all else and invented the concept of the "bank of mum and dad". Some of this is borne out in the data – particularly the travel-loving, mortgage-dodging bits - but Australian Millennials (born between 1976 and 1990) are no more all the same than any other generation.
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ABC Most Trusted - June 2018

ABC most trusted | Facebook most distrusted

Conducted in May by Roy Morgan, the MEDIA Net Trust Survey reveals that while Facebook – and Social Media generally – is deeply distrusted in Australia, the ABC is by far the nation’s most trusted media organisation.
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Top Travel Sites

Australia - June 2018 Website visitors 14+
  • tripadvisor.com.au

    3,106,000
  • qantas.com.au

    3,000,000
  • booking.com

    2,845,000
  • jetstar.com.au

    1,813,000
  • virginaustralia.com.au

    1,615,000

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Australia - June 2018 Australians 14+
  • Facebook Messenger

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  • Facebook

    9,705,000
  • Google Maps

    7,647,000
  • YouTube

    7,220,000
  • Google Search

    6,315,000

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